10 Reasons To Invest in Hardwood Flooring

May 16, 2016 - 12:13pm
Bella Cera Hickory Arezzo Verona floor

10 Reasons You Should Invest In Hardwood Floors

Finding the perfect type of floor covering for your home or business can be overwhelming.  There are so many choices, but we think hardwood flooring offers the best investment with beautiful, durable, timeless style.  Hardwood floors also have many environmental benefits.  Here are ten signs that you may agree with us.   

couch sitting on hardwood flooringsitting area on hardwood floors

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1. You want to be sure your investment will bring resale value

Hardwood floors add a beautiful, elegant, natural element to the home. Most buyers today want hardwood floors and are more likely to pass up homes with wall-to-wall carpet.Real estate agents will suggest them as a feature in the listing details as they have a strong customer draw.There are many options for you to choose in both solid and engineered wood to fit your budget. Hardwood floors are always worth the investment and increase your home’s resale value.

2. Durability is an important factor in your flooring choice

Wood floors can last a hundred years, so they won’t need to be replaced as often as other flooring options.  Hardwood flooring is also easy to repair and is extremely solid. You cannot find any other type of flooring material that has remained constant for such a long time. Carpet is replaced three to six times before most solid wood floors need repair. Due to the durability, hardwood floors cost less in the long term and add value to your home. Advances in technology have led to our hardwood floors looking better, lasting longer, and easier to care for than ever.

3. You are concerned about reducing allergens in your home

According to the Environmental Protection Agency (EPA), indoor air quality is one of the top health threats today. Hardwood floors are recognized as contributing to a healthy living environment. Hardwood floors trap fewer allergens including dust, pollen, and dust mites than alternative flooring types. It is recommended by the American Lung Association to improve air quality. They don’t trap dust, pollen and fumes in the fibers or grow mold and mildew in grout.You know that even the best steam-cleaned carpets sometimes retain some allergens.Unlike carpet or tile cleaning, cleaning a wood floor requires few chemicals.Hardwood flooring is a great choice for anyone who suffers environmental allergies.

4. You want to be ecologically responsible

Hardwood is the one of the only flooring materials which are harvested from a naturally sustainable source. The concern of depleting timber stocks cleared with no thought to the long term effects on our environment is now minimal. Most timber cut today is from responsibly managed forests. A reassuring fact is that there are more trees today compared to forty years ago. North America produces more wood than any other place on the planet! According to a World Resources Institute report, North America was unusual in that it increased tree cover in the 1990s. In other words, we grow more than we cut. North America also is becoming known as a “carbon sink.” Scientists have shown that young trees use more carbon dioxide than older trees, much like younger animals need more food. Wood manufacturing is much cleaner than the manufacture of other building materials. Steel results in up to 40 times more pollutants than the manufacture of wood; concrete, six times more; and brick, four times more. Steel releases three times more carbon dioxide, and concrete releases even more. Wood sends less solid waste to the landfill than manufacturing the same product in either steel or concrete. Finally, wood is more energy-efficient. The cellular structure of wood traps air, giving it superior insulating properties. It takes 15 inches of concrete to equal the insulation qualities of just 1 inch of wood.

5. The idea of high maintenance is a deal breaker

To keep your floor in good shape and looking new, normal care such as sweeping or vacuuming with a soft broom or vacuum is generally all that is required on a consistent basis. Finishes are far more durable than in the past, the gloss of your floor is also designed to last many years. To maintain its luster, use the manufacturers recommended cleaner with a dry mop and a terry cloth cover.In families where there are children and pets, cleaning wood becomes easier than having to scrub and spray a carpet for example with scrapes only adding more character to this kind of floor. It is important to know that the only cleaner required for prefinished urethane floors are “Hardwood and Laminate” cleaners such as Bona Kemi.

6. This is your dream home that you are building/remodeling

This is where you want to stay, you have found the best location.Now is the time to have that perfect hardwood floor.Wood floors offer unmatched natural beauty, warmth and design appeal that allow your new or existing house truly to become your family’s home.  With so many choice in solid and engineered hardwood floors, you can have virtually any look you want. Wood is a particularly good flooring material for large open spaces. That is because the grains and patterns found within its surface will help to break up the monotony of the room, acting as a backdrop, while also working to infuse interest and design into the space. This effect will be compounded by the use of plank, parquet, and small piece decorative hardwood installations.

7. You are drawn to the warmth and beauty of hardwood floors

The thing that always draws you is a beautiful hardwood floor.You even have a hardwood floors board on Pinterest.Who hasn’t marveled at the beauty of a fine wood floor? There is more diversity in wood floors now than ever before… a wood floor for every taste.If you are hooked on HGTV shows , you have seen remodels start off with a beautiful new hardwood floor. There are many different hardwood floor trends making their way into homes and offices.According to WFCA (Wood Flooring Covering Association), the 2016 hardwood floor trends are wide-width longer planks, darker woods, grey tones differing gloss levels, wire brushed woods, vintage style and reclaimed wood.

8. Timeless style is what is most important to you

Hardwood flooring is timeless. It enhances the warmth of any home, and its natural colors blend with the decor of any room.   Rather you like old world design, the modern, minimalist look or farmhouse chic, you can find the perfect hardwood floor to complement your home.  With today’s technology, the natural beauty of any hardwood species can be enhanced with factory stains, sizes and finishes.   Over time wood is going to change. It will acquire subtle shadings of color, and pick up small scratches, nicks, and dents, which will collect in the surface to create a unique personality for your floor. That is the kind of character that cannot be bought, but can only be attained over the course of years.

9. You are tired of the unforgiving rigidity of tile or stone

Doctors often recommend a wood floor for spine and joints wellbeing. Since wood gives slightly, it easier on your legs and feet. Have you ever noticed that your feet get tired faster if you are standing on stone or tile than if you are standing on wood? Hardwood flooring is extremely pleasurable to walk on because of its natural warmth. Additionally, it is also an outstanding insulator because it has tiny air chambers that have a tendency to hold on to heat.

10. Being unique is very important to you

Hardwood floors can be the platform for your unique design.  Every plank, board, or strip used in a hardwood floor is a unique work of natural art, with its own individual patterns, and colors. This is compounded by the fact that there are dozens of different species of domestic, imported, common, and exotic hardwoods to choose from, each with their own particular grain, color, and characteristics. That ensures that each installation of this material is a one of a kind feature.


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Hardwood flooring will increase the beauty and value of your home or business. It is easily cleaned and will reduce the effects of allergens, dust, molds and mildews in your environment. Hardwood floors can last a life time, is much cleaner to manufacture, and is harvested from a naturally sustainable source. There are many different species of woods to choose, numerous stains and patterns that will create looks from traditional to modern. The choice is up to you, but we would love to show you our selections and help you find the perfect hardwood flooring.